At a Glance
This project is significantly increasing recycling tonnages and reducing waste by utilizing readily available city data streams, industry-first data analytics, and a normative messaging outreach campaign engaging city residents with no capital cost to the city.
Buffalo is spending millions of dollars every year to bury its trash and is looking for ways to mitigate those economic and environmental effects. Their recycling rates, while improving slightly over the past few years, had not reached the goals that they had set. Traditional recycling education programs, while effective at first, weren't working anymore. The city was searching for better answers to enhance its recycling efforts while working within a constrained budget environment.
The City of Buffalo used/is using Zerocycle's waste and recycling data analytics and outreach service to address this/these challenge(s).
Buffalo is a diverse city and has many challenges across its demographic landscape. Their previous waste education programs were one-size-fits-all. They are now utilizing Zerocycle to track the amount of waste, recycling, and compost being produced at the neighborhood level. Zerocycle's diversion rate heat maps have dramatically helped the city to more effectively engage residents in the most needed areas by utilizing data-driven insights and allowing them to put their limited budget dollars to best use. See more here: https://reports.zerocycle.co/buffalo
- Two fold rate of increase in recycling tonnages in target city neighborhoods.
- Significant year-over-year decrease in total city waste volumes - even with an increasing population.
- Over $75,000 saved in mitigated landfill fees.