At a Glance
The City of Laguna Beach, CA is using online license renewals to make it easier to do business in Laguna Beach.
The city had a desire to accept business license renewals online to make it easier to do business in Laguna Beach. However, there were several barriers to making that happen. The mill rate (the amount of tax payable per dollar of the assessed value of a property) for business licenses varied based on industry - there was no standard mill rate. Furthermore, the City had to calculate late fees by hand, based on how man months past and the expiration date of the renewal. And finally, additional California state fees needed to be applied at renewal time which complicated the renewal process.
City of Laguna Beach's Finance Department used/is using eCity's utility software to address this/these challenge(s).
Laguna Beach improved collaboration with existing business by incorporating eCity's online reservation solution to its current website. This allows businesses access 24/7, thereby streamlining current business license processes and increasing turn around times.
- New and ongoing business licensing processing improved over manual process saving time, and increasing revenue by 35%
- Standardize business license processing faster turn around for renewals
- Increased local government tax revenue through capture of mill rate for all industries.
Who Should Consider?
Cities that want to improve their business licensing process and reduce cost